Cookie Policy
Last updated: 20 August 2026
The short version
We do not use advertising, marketing, or social media tracking cookies on this site. The only optional cookies we set are Google Analytics, and they are set only after you press Accept. If you press Reject, no analytics scripts load at all — nothing is loaded and then switched off.
Your choice is stored in your own browser so we do not have to ask again on every page.
Analytics cookies (optional — only with your consent)
We use Google Analytics to understand which pages people find useful and where they leave. This tells us how the site performs; it is not used to identify you personally or to build an advertising profile.
| Name | Purpose | Duration |
|---|---|---|
| _ga | Distinguishes one visitor from another so visit counts are not double-counted. | 2 years |
| _ga_Y7KRSQZ5K8 | Keeps the state of the current visit for our specific Google Analytics property. | 2 years |
Your consent choice
We record your answer so the banner does not reappear on every page. This is stored in your browser's local storage rather than in a cookie, which means it is never sent to our servers — it stays on your device.
| Name | Purpose | Duration |
|---|---|---|
| itf-cookie-consent | Remembers whether you accepted or rejected analytics cookies, and when. | Until you clear your browser data |
What we do not use
No advertising or retargeting cookies. No social media pixels. No cross-site tracking, and no selling or sharing of data with third parties for marketing.
The contact form sends your message to us by email and does not set a cookie.
Changing your mind
You can change your choice at any time using the Cookie settings link in the footer of every page. Withdrawing consent is as easy as giving it.
You can also block or delete cookies in your browser settings. Doing so will not affect how this site works, since nothing here depends on analytics.
If you have questions about this policy or how we handle your data, write to us at info@itfriends.ai and we will respond within one business day.